Reading Time: 9 minutes Key Takeaways: • Founded in 1988, Southern Jewelry News built a strong reputation as a dedicated trade publication serving independent jewelers. • Under the new ownership of Guy Pineda in 2025, the publication shifted to a quarterly distribution schedule to increase production savings. • Starting in 2027, the magazine is expanding nationwide and rebranding as American Jewelry News. For nearly four decades, Southern Jewelry News has chronicled the people, businesses and changes shaping the independent jewelry industry. Bill Newnam, former editor-in-chief, spoke with me about SJN’s history. Founded in 1988 as a regional trade newspaper, the publication survived early tragedy, grew through changing ownership and technology, and remained committed to giving independent jewelers a voice. Today, under new ownership, Southern Jewelry News is ntering its next chapter. As the publication expands its reach and embraces new technology, it continues to pr...