Reading Time: 5 minutes Key Takeaways: • Urban Jürgensen’s “”Time Well Spent”” series features Rashida Jones, highlighting her life defined by curiosity, growth, and the pursuit of expansion through new disciplines. • Founded in 1773, Urban Jürgensen is entering a new chapter under CEO Alex Rosenfield and watchmaker Kari Voutilainen, blending Danish elegance with Swiss precision. • The maison’s philosophy emphasizes that time spent on passions and creativity is the world’s greatest luxury, celebrating a legacy of over 250 years in haute horlogerie. An actor, writer, director, and producer, Rashida Jones has built a life defined by curiosity, intention, and growth. Across every chapter, she chooses learning over certainty and expansion over ease. A student for life, she spends her time growing. Known for her roles in Parks and Recreation, The Office, Silo , and Black Mirror, as well as her writing, producing, and directing work across film, television, and documenta...