Skip to main content

Kendra Scott expands into engagement rings

(AUSTIN, Tex.) – Kendra Scott has entered a new category with the introduction of The Engagement Collection by Kendra Scott. Building on a successful fine jewelry business in Kendra Scott’s repertoire, entry into engagement was a natural next step for the brand. This launch comes as the company celebrates its 20th anniversary and marks the second new category expansion this year, following the introduction of Watches and Watch Bands in April. 

As a brand that places an emphasis on innovation, Kendra Scott made the decision to work with lab grown diamonds. The debut eleven-piece Engagement Collection by Kendra Scott features lab grown diamonds that are F in color, VS2 in clarity range, and available in carat weights from 0.5 to 2 carats. All rings are custom, made to order, and delivered in approximately three weeks. 

Inspired by Kendra Scott’s signature icon pieces, each engagement silhouette bears custom details unique to the brand’s design DNA. Available in solitaire, halo, and signature silhouettes, the rings feature a traditional center stone, including round, oval, and emerald. Customers have the option to customize the ring with their choice of 14k white, rose, or yellow gold. Representing joy, optimism, and the promise of a bright future, a singular yellow sapphire was placed at the bridge of each solitaire setting, or burnished at the base of iconic halo rings. 

“For twenty years, our customers have invited us to be a part of their wedding journeys. The launch of the Engagement Collection by Kendra Scott will allow us to be the wedding destination from proposal to happily ever after,” said Kendra Scott, founder, designer & executive chairwoman of the brand. “When creating this collection, we challenged ourselves to consider every detail. Fundamental to our design process, each ring can be customized and curated to match every couple’s unique love story.”

Click here for more information.

The post Kendra Scott expands into engagement rings appeared first on Southern Jewelry News.



from Southern Jewelry News https://ift.tt/CWKcoEy
Labels:

Popular posts from this blog

Botswana’s ODC Halts All Rough Sales

Okavango Diamond Company (ODC) has halted all rough sales as global demand remains at record low levels. It says it has cancelled its November auction and may do likewise in December. “For the first time, we have had to build up inventory as we do not want to just irresponsibly release goods into a market […] The post Botswana’s ODC Halts All Rough Sales appeared first on The Jewelry Magazine . from The Jewelry Magazine https://ift.tt/ulKAeoZ
Read more

Furry Friends on the Job: Say hello to Ember of Jewelry Savers

Reading Time: < 1 minute Say hello to Ember! Ember is an adorable and spunky 2-year-old Shih Tzu. She works at Jewelry Savers in Wichita, Kansas. While not busy with her store greeter duties, Ember can often be found sleeping in one of her three different dog beds. She just loves a good tummy rub and is wonderful with children visitors. In addition to her greeter responsibilities she is a confident and elegant jewelry model. The entire staff at Jewelry Savers is grateful for Ember’s love and hard work. See all our Furry friends Do you have a furry friend that helps out in your store? Tell us about it and send a picture to  bill@southernjewelrynews.com . The post Furry Friends on the Job: Say hello to Ember of Jewelry Savers appeared first on Southern Jewelry News . from Southern Jewelry News https://ift.tt/aRmKvZy
Read more

The Story Behind the Stone: Metal Mashup

Reading Time: 6 minutes I have to confess I just learned about electrum when this topic crawled up on my radar. We love the wide range of jewelry metals today that give consumers tremendous options for creating the exact piece of their dreams. Metal alloys are some of the more exciting variations for imaginative jewelry designers to work with. These options better reflect the tastes of a client and help them to personalize their jewelry, making it truly unique to them. Brooch with a griffin, from the necropolis of Kameiros, Rhodes, c.  625–600 BC (Louvre). Natural Alloy One topic catching my eye at the moment is a rare and naturally occurring metal alloy – electrum. This word, electrum may be uncommon to modern society, but it’s a Latin word derived from the Greek electron mentioned in the Odyssey referring to a metallic substance consisting of gold alloyed with silver. Electrum was usually called white gold in antiquity. But more accurately it was described as pale gold since ...
Read more