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Key takeaways
• Luxe Software secured strategic backing from K5 Global and Jewelers Mutual® Group to accelerate the development of its purpose-built vertical software and payments platform.
• The funding will be used to expand Luxe’s capacity to onboard thousands of independent jewelry retailers and scale its support, training, and education teams.
• Luxe’s platform combines point of sale, customer relationship management, payments, two-way texting, business phone, and reporting to help independent jewelers compete with national chains.
(NEW YORK, NY) – Luxe Software, the vertical software and payments platform built specifically for independent jewelry retailers, today announced it has strategic backing from K5 Global and Jewelers Mutual® Group to fuel continued product development, scale the company’s capacity to onboard thousands of independent jewelry stores, and expand its support, training, and education teams.

At the center of the investment is a shared focus on the customer. Independent jewelry retailers are increasingly challenged to deliver the kind of service, trust, and reliability that today’s consumers expect from any high-value purchase, and modern retail technology plays a growing role in meeting those expectations. Luxe’s single platform is purpose-built for the industry, combining point of sale, customer relationship management, payments, two-way texting, business phone, reporting, and more in one place. The result is software that helps independent retailers compete with national chains and online players while preserving the personal, relationship-driven selling that sets them apart.
“There is no more credible name in the jewelry industry than Jewelers Mutual, and having their support allows us to accelerate our roadmap,” said Val Katayev, CEO of Luxe Software. “Together, with Jewelers Mutual and K5 Global, it gives us the resources and the credibility to bring modern software to every independent jeweler in America.”
Jewelers Mutual’s decision to invest in Luxe’s technology solutions is part of its broader strategy of supporting technology and innovation across the jewelry industry, and it will continue to work with the full range of technology providers that serve its customers. As one of the most established and trusted names in the jewelry industry, it strives to support jewelers navigating a rapidly modernizing market.
“Jewelers Mutual regularly invests in and collaborates with technology providers, service partners, and industry organizations to strengthen the industry we all serve,” said Mike Alexander, President at Jewelers Mutual. “Jewelers choose the operating tools that work best for their business, and our role is to support that choice. We’re proud to support Luxe as a company that is helping shape the future of jewelry retail.”
The investment comes as independent jewelers face mounting pressure to modernize. With the new funding, Luxe will continue to deepen and expand its product, grow its implementation and onboarding teams to bring thousands of additional stores onto the platform, and build out the support, training, and education resources that help retailers get the most out of it from day one.
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